Digital Marketing Manager

Job Responsibilities:

  • Creating campaign elements including, but not limited to copy for landing pages, emails, social media posts, video presentations, etc.
  • Managing your assignments and communicating with the team through our project management system.
  • Utilizing market intelligence, trends and developments in digital marketing technologies
  • Enhancing marketing effectiveness through digital applications.
  • Compose and post online content on the company’s website and social media accounts
  • This list is not all-inclusive, and the position will evolve with the company’s needs.
  • Ability to create digital advertising strategies and break them down to the task level
  • Responsible on expanding upon concepts and content provided to you.
  • Transformer of ideas into reality and can take a napkin outline and build a ready-to-launch email or social media campaign.

Qualifications:

  • Must be a graduate of any 4 year course preferably with degree on BS Marketing, Business Administration, Mass Communication and related courses
  • Must have minimum of 2 years of experience in digital marketing to B2B and B2C audiences.
  • Basic photo editing skills through Canva or Photoshop.
  • Experience in HTML Coding, Photoshop would be an advantage
  • Experience with Graphic Design, either yourself or managing a team of designers
  • Excellent knowledge in Pay per clicks (Adwords (Search and Display), Social Media, Affiliate Marketing, etc.
  • Must have successfully developed and managed campaigns using email marketing automation systems like Act-On, Hubspot, Marketo, Pardot, Infusionsoft, etc.

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